How To Optimise Your Social Media Profiles…

How To Optimise Your Social Media Profiles and Leverage To Generate More Sales For Your Business...

It goes without saying most small – medium business owners would LOVE more sales flooding their business.  But, the difficulty generating sales can be really difficult… 

 

One aspect of running a business, is deciding on marketing methods, strategies and implementing them to best match your business goals. 

 

The fact that over 82% of people use social media every single day should drive you to the conclusion of…

 

“WE MUST LEVERAGE SOCIAL MEDIA TO GENERATE SALES”

 

So… 

Where do we start?… 

Well firstly, decide which platforms you feel comfortable with.  I’m not going to lie, there’s pros and cons to every singe platform, so I’d recommend starting and focussing on TWO to start with. 

The two most popular social media platforms are Facebook and Instagram…

So, start with those!

PROFILE PICTURE

This is your first impression, your business identity.  Be sure to use a high quality graphic that resonates with your brand. 

Make sure it’s easily identifiable and can be ready easily (super important as the logo will be small). 

BIO

The bio section of your social profiles is the most valuable space for you to optimise. 

Visitors should know exactly what you do/ offer within 10 seconds of being there. 

Remember, a confused customer will always say no.

Make it really simple for them to understand what pain or problem you can help them with!

EMOJIS

Depending on your business, emojis are an important part of your bio and your brand message. 

The digital craze has set the online world alight, and you must not miss out!

Humans resonate with emojis and it gives a great opportunity to break up and structure your bio perfectly.

WE OFFER SOCIAL MEDIA MANAGEMENT PACKAGES

LINKS

Generally, you’re only allowed ONE link on social media profiles. 

Linking your website, is a great start!

However, platforms such as LINKTREE are great tools to help you add more links, to more notable places for your business!

 

BUTTONS

Facebook and Instagram are great at letting you add buttons to your profile. 

You can easily add contact buttons, services and appointments etc. 

Remember its so important to make it easy for people to connect with your business, the easier you make it the more engaged people will be!

CONTACT

Feel free to contact us to find out more on how YOU can leverage your socials to maximise profit and generate new customers along the way!

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